My Work
I have experience creating a wide range of content, managing projects, planning campaigns, and more. Explore examples of my work below.
Project Management
National Truck Driver Appreciation Week
National Truck Driver Appreciation Week is always a busy time for marketers in the freight transportation industry. For Capstone Logistics, I developed a comprehensive series of initiatives to demonstrates the company’s gratitude and commitment to its carrier partners.
Employee Engagement
Take Your Kid to Work Day:
A Capstone Truck Show
National Take Your Kid to Work Day 2020 came about a month into the initial COVID-19 lockdown. I used the opportunity to hold a fun, morale boosting event to bring the team together over some cute truck-themed art created by team members’ kids.
Case Study Creation and Program Launch
Free Next-Day Carrier Payments with QuickPay+
This Capstone Logistics case study was created to showcase Capstone’s favorable carrier payment policy. I handled participant recruitment, interviewing, copywriting, formatting, and promotion.
Content Sample: Case Study
State of Georgia Elevates its Claims Administration
This Ventiv Technology case study features the State of Georgia’s Risk Management Services division and its successful integration of Ventiv’s claims management software. I was responsible for participant recruitment, interviewing, and copywriting.
Content Sample: Blog
Grocery Retailers Rethink Ecommerce Strategies
This blog was developed as part of a campaign promoting Capstone Logistics’ grocery delivery technology. The aim was to establish industry authority through insightful discussions on current industry trends and challenges, while subtly promoting Capstone’s grocery delivery solution.